Board Member, Canada, United Bid Committee 2026
President of Canada Soccer
Steven Reed is the 34th President of Canada Soccer, elected in May 2017 to provide leadership to the nation’s largest participation sport. A Canada Soccer Board Member since 2006, he served as Canada Soccer’s Vice-President from 2012 to 2017.
Reed has served on several Canada Soccer committees, notably the Finance Committee (as Chair), the National Teams Committee, the Audit and Finance Committee (as Chair), and the Strategic Planning Committee. He has also served as a member of the National Organising Committee for the successful FIFA Women’s World Cup Canada 2015 which set Canadian and FIFA attendance records with over 1.35M cumulative spectators, the largest attended FIFA competition outside of the FIFA World Cup. The competition garnered 750M global television viewers and generated nearly $500M in economic impact.
Reed previously served as Vice-President (2001 to 2006) and then President (2006 of 2009) of BC Soccer, one of Canada’s largest provincial soccer associations.
Reed was both a player and coach in British Columbia. In 1997, he wrapped up his competitive playing career by winning a runners-up medal at Canada Soccer’s Challenge Trophy national competition, a feat his son replicated 14 years later.
A North Vancouver native, Reed graduated from Simon Fraser University in 1980 and received his CPA designation in 1981. He left Deloitte & Touche to join Manning Elliott in 1989 where he leads Manning Elliott’s Tax Department as a Tax Partner. Reed is also a member of the firm’s Executive Committee (past two years as Chair) which oversees the overall operations of the audit, assurance and taxation practices and a team of over 170 staff members.